Wholesale - 33'' BLUE COOLING TOWEL .-Provides hours of cool comfort. .-To activate: soak in water, wring out,and snap in the air 2 times to initiate the cooling technology. .-Typically the towel cools for up to 2 hours when wet; to refresh, simply re-wet, and snap the towel again. .-Perfect for sports, hiking, fishing, and beach activities. .-Use to prevent overheating while working outside on hot, sunny days, .- Wash in the gentle cycle and let air dry.